Hey there! My name is Stanley Yeo, a designer and illustrator from Singapore. I am a focused creative, passionate on building delightful experience of all things digital and I love what I do. I am always ready to explore different areas so that I can share something unique.
I am fortunate enough to be able to produce work for these amazing clients
I am constantly looking for new challenges and exciting project and if you have any, please feel free to drop me a note! I am very responsive. :) Thanks for dropping by!
With a passion for animation, I started Donut Animation with the aim of helping newly wed weave their beautiful love story into a memorable cartoon animation that will capture their wedding guests. It is a privilege to be able to be involved in something so personal and meaningful.
I am a strong believer in the power of the grid and all projects are built using this approach. Donut logo was no exception; it was designed based on the same foundation.
Enrich Learning Place
Enrich Learning Place is an enrichment agency committed in providing quality enrichment courses and learning programmes to nurture and fulfil the real potential in every child.
I was approached by Enrich Learning Place to help shape their brand. The brief was also to create a bilingual brand that is able to stand strong that reflects the company’s mission and that’s what I did.
Collaborated with bubble teahouse to create a brand for their start-up. They wanted the brand to represent the business and their speciality in making nice chewy pearls. I focused on the letter “Q” which is a common Taiwan morpheme that means “soft and chewy” and came out with something distinctive for the brand.
To help the business reduces cost, I have also helped designed their flyers base on 1C print.
I had the pleasure of redesigning Angsana Gallery website - the retail arm of the world’s renowned brand, Banyan Tree Hotels & Resorts. The business philosophy is aimed at sustaining the likelihood and skills of local artisans through their traditional handmade village crafts in various parts of Asia.
Banyan Tree Gallery and The Heritage Collection’s website were built consistently across later, adapting the same navigation and site structure, using their own distinct colours.
Banyan Tree Private Collection is Asia's First Global Destination Club, whereby you purchase a membership and receive annual use rights at the properties under Banyan Tree Private Collection. I am extensively involved in two parts of this project - the main site redesign and also the UI design of an added membership area.
It was a great experience working with the membership team on the project requirements and content gathering. I also played a huge part growing their guest database in their email marketing campaigns where I redesigned their direct mailers to be in line with the new websites.
One of the marketing campaigns I have designed during my previous employment in Banyan Tree. “Sojourn” is a destination-sell EDM that feature inspired adventures by Banyan Tree and Angsana Hotels & Resorts.
My primary key role in this campaign is to guide the user through my carefully planned layout (inspired by travel magazines), all the way to the call-to-action. Not only should the layout be aesthetically appealing, it needs to effectively communicate the important messages in the content - the USP for the resorts.
I had lots of fun on this project, experimenting typography, whitespace, pictorial elements and grids. Here are some of the issues.